Privacy policy

Effective as of: 20.03.2025

At simfly, we place great importance on protecting your privacy and complying with the European Union’s data protection laws, including the General Data Protection Regulation (GDPR). This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our online store on Shopify and the related services.

1. Controller responsible for data processing

The controller responsible for your personal data is:

Contech GmbH
Ansfeldner Straße 34a
4052 Ansfelden, AUSTRIA
Email: support@simfly.cc

2. Personal data we collect

When you interact with our online store, we may collect the following personal data:

  • Account information: name, email address, phone number, billing and shipping address.
  • Order information: details required to process your eSIM order, such as payment information and purchase details.
  • Usage data: information about your use of our website, collected via cookies and similar technologies.
  • Technical data: IP address, browser type, and device information.

3. Purpose and legal basis of processing

We process your personal data for the following purposes:

  • Order fulfillment: to process your purchase, generate, and deliver your eSIM (Art. 6(1)(b) GDPR).
  • Customer service: to respond to your inquiries and provide support (Art. 6(1)(b) GDPR).
  • Analytics and improvements: to analyze website usage and improve user experience using Google Analytics (Art. 6(1)(f) GDPR).
  • Compliance with legal obligations: to comply with applicable laws, such as tax record-keeping requirements (Art. 6(1)(c) GDPR).

4. Data sharing and transfers

Your personal data may be transferred for order fulfillment and certain analytics and marketing purposes to the following third-party providers within the European Union or to third countries (in each case where appropriate safeguards under Art. 44 et seq. GDPR are in place):

  • Google Cloud, Microsoft Azure, and AWS: for storage and processing of data related to your eSIM.
  • Google Analytics: to analyze website traffic and user behavior.
  • Shopify: to operate our online store platform.
  • Trustpilot: to collect customer reviews and feedback.
  • Meta Pixel (Facebook Pixel): to track user interactions on our website and for marketing and remarketing on social networks (e.g., Facebook, Instagram).
  • Reddit Ads: to track user interactions and for marketing and remarketing on Reddit.
  • Microsoft Ads: To analyze user interactions and deliver personalized advertising across Microsoft services (Bing).

We ensure that all third-party providers process your data in accordance with EU data protection regulations. Where data is transferred to third countries (outside the EEA), this is done only with appropriate safeguards (e.g., EU Standard Contractual Clauses or certifications).

5. Data retention

We retain your personal data only for as long as necessary for the purposes set out in this Privacy Policy:

  • Order and invoicing data: retained for at least 7 years to comply with legal obligations.
  • Analytics data: retained for a maximum of 1 month or according to the configuration in Google Analytics.

When your data is no longer needed, it will be securely deleted or anonymized.

6. Your data protection rights

Under the GDPR, you have the following rights:

  • Right of access: request access to your personal data.
  • Right to rectification: request correction of your data.
  • Right to erasure: request deletion of your data (where applicable).
  • Right to restriction: restrict the processing of your data.
  • Right to data portability: receive a copy of your data in a structured format.
  • Right to object: object to processing based on legitimate interests.

To exercise these rights, please contact us at support@simfly.cc.

7. Cookies and tracking technologies

At simfly, we use cookies and similar technologies to enhance your experience on our website, analyze site performance, and provide personalized services. This Cookie Policy explains how we use cookies, which types we deploy, and how you can manage your cookie settings.

7.1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They help us recognize your browser, save your settings, and provide features that improve your browsing experience. Cookies can be session-based (deleted when you close your browser) or persistent (stored on your device for a set period).

7.2. Cookie types we use

We use the following categories of cookies:

7.2.1 Essential cookies

These cookies are essential for the proper functioning of the website and cannot be disabled. They enable you to navigate the site and use its features, such as accessing secure areas or performing transactions.

Examples:

  • Shopify cookies for managing your shopping cart and order processing.

7.2.2 Performance and analytics cookies

These cookies help us analyze how visitors use our website so we can improve its functionality and usability. We use Google Analytics to collect anonymized data about traffic and usage patterns.

Examples:

  • Google Analytics cookies (_ga, _gid, etc.) to track visitor interactions on our website.

7.2.3 Functional cookies

These cookies enable additional features, such as saving your preferences or login data, to improve your browsing experience.

Examples:

  • Shopify cookies to store your account settings and preferences.

7.2.4 Targeting and advertising cookies

We use pixels and similar technologies from third parties to understand visitor behavior on our website and, where applicable, deliver personalized advertising. This includes in particular:

  • Meta Pixel (Facebook Pixel): to analyze user interactions and deliver personalized ads across Meta services (Facebook, Instagram).
  • Reddit Ads Pixel: to analyze user interactions and for advertising/remarketing on Reddit.
  • Trustpilot: to collect reviews and feedback; cookie and pixel technologies may also be used.
  • Microsoft Ads: To analyze user interactions and deliver personalized advertising across Microsoft services (Bing).

When these cookies are enabled, information about your visit (e.g., pages viewed, purchases made) is transmitted to the respective third parties. We obtain your explicit consent before enabling such cookies.

7.3. Third-party cookies

In addition to our own cookies, third-party cookies may also be placed on your device when you use our website. These include cookies from:

  • Shopify: to operate our online store platform and manage transactions.
  • Google Analytics: to collect anonymized data for performance and usage analysis.
  • Trustpilot, Meta Pixel, Reddit Ads, Microsoft Ads: to collect feedback, for marketing and advertising purposes, and to improve your user experience.

All third parties comply with EU data protection regulations.

7.4. Why we use cookies

We use cookies for the following purposes:

  • To ensure the proper functioning of our website and online store.
  • To improve website performance and user experience.
  • To collect anonymized analytics data to optimize our services.
  • For personalized advertising and remarketing (where you have consented).

7.5. Your cookie settings

You can manage your cookie settings as follows:

7.5.1 Browser settings

Most web browsers allow you to control cookies through their settings. You can block or delete cookies. Please note that blocking essential cookies may impair the functionality of our website.

7.5.2 Cookie consent banner

When you first visit our website, you will see a cookie consent banner. You can choose to accept cookies or adjust your cookie preferences.

7.5.3 Google Analytics opt-out

To opt out of Google Analytics tracking, you can install the Google Analytics Opt-Out Browser Add-On (where available in your country).

7.6. Cookie storage duration

Cookies are stored for different periods depending on their type:

  • Session cookies: deleted when the browser is closed.
  • Persistent cookies: stored for a set period or until manually deleted (e.g., up to 14 months for Google Analytics cookies).

By continuing to use our website, you agree to the use of cookies in accordance with this Cookie Policy.

8. Data security

We implement robust security measures to protect your personal data against unauthorized access, loss, or misuse. These include encryption, secure servers, and regular security reviews.

9. Third-party services

Some third-party services (e.g., Google Analytics) may collect anonymized data that does not leave the European Union or—if it does—will be processed with appropriate safeguards. Learn more about Google’s data practices in the Google Privacy Policy.

10. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page, and the “Effective as of” date will be updated accordingly.

11. Contact

If you have any questions or concerns about this Privacy Policy, please contact us at:

Contech GmbH
Email: support@simfly.cc

This Privacy Policy ensures compliance with the GDPR and demonstrates our commitment to protecting your personal data within the European Union.